{"id":9782,"date":"2019-10-01T08:04:04","date_gmt":"2019-10-01T08:04:04","guid":{"rendered":"https:\/\/theinfluencemarketer.com\/?page_id=9782"},"modified":"2022-12-27T13:54:39","modified_gmt":"2022-12-27T13:54:39","slug":"b2b-influencer-marketing","status":"publish","type":"page","link":"https:\/\/theinfluencemarketer.com\/","title":{"rendered":"B2B Influencer Marketing"},"content":{"rendered":"\t\t
Building brand affinity involves making an impact on your buying audience so they take notice of you. Many B2B marketing teams struggle and spend cycles on churning out content that adds no value to their ICPs. We help your team to redirect their focus to work with influencers to create content that helps their target buyers and makes an impact.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t Tom Augenthaler is the founder of 551 Media LLC, an influencer marketing consultancy that services clients around the world.\u00a0 He founded this site to share his knowledge and experience with others who want to learn about this powerful marketing strategy.<\/p> Tom has been applying influencer marketing since 2007, and as a corporate consultant since 2009.\u00a0 He is an international speaker and recognized as one of the Top 50 experts in the field by Talking Influence.<\/p> He writes for a number of outlets including\u00a0Social Media Examiner,\u00a0Social Media Today\u00a0and LinkedIn.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\tMeet Tom Augenthaler<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
Featured Articles<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\n\t\t\t\tInfluencer Marketing: A Tactical Approach for E-commerce\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
\n\t\t\t\n\t\t\t\tWhy Influencer Marketing is not Performance Marketing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
\n\t\t\t\n\t\t\t\tB2B Influencer Marketing: What You Need to Know for 2024\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t